India is one of the largest producers, exporters and consumers of tea in the world. Tea is the most common and popular drink in every household in India. One cannot imagine starting the day without a cup of tea. Such is the popularity of this drink, that there were even talks about making tea the National Drink of India a few years ago.Tea is the best accompaniment when you’re trying to meet an office deadline or working late night on a presentation you have to give to your boss the next morning. And if you’re a student, your day at college is definitely not complete without chatting with friends over endless cups of chai at the nearest chaiwallah.
A unique idea struck the mind of one tea lover, Jasmit Singh, while downing his daily dose of tea during his college days with friends at a ‘chai thadi’. An engineering and MBA graduate, Singh has worked with MNCs like Tata Consultancy Services and Samsung. But he left his job to materialize the dream he had seen as a young college student – of opening a tea house.
He opened his first tea house – “Tea Tradition” in the hustling bustling area of Raja Park in Jaipur one year ago. With bamboo ‘mudas’ lying around, this cozy walk in café is a sophisticated version of a chai thadi. A few months later, he opened a tea truck, which is the first of its kind in Pink City, at the famous Statue Circle of Jaipur. He has also opened this kind of tea house in Kota and now plans on opening an even bigger tea house in C-scheme in Jaipur and other cities like Jodhpur, Udaipur, Dehradun. With time, he also plans on extending this business and opening such stores in metro cities like Delhi.
Apart from the multiple varieties of hot and cold tea and lip smacking snacks like pakoras, vada pav, samosa chaat etc, what attracts the customers to this place and keeps them coming back for more is the hospitable and friendly demeanor of the owner and the staff.
Surprisingly, this blog post is over in no time. Thanks to the refreshing masala chai here, I guess. Slurp!
Tusharika Singh
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